You became a barber to cut hair.
Not to chase bookings.
So let Neocut chase them. It runs the shop in the background — finding overdue clients, filling cancelled slots, killing no-shows, doing your marketing — while you stay focused on the only thing that matters. The client in your chair.
Built by a barber with 20+ years behind the chair.
Good morning, Craig 👋
Here's what I sorted while you were busy.
Overdue Clients
9
Potential Revenue £0
Free Appointments
4
Potential Revenue £0
Today's Marketing
Facebook Post Ready
Reach £0 people
No Shows This Month
0
Great job! Keep it up.
Neo is working
LiveAppointment reminder sent
Tom H. · 11:00 AM · Skin Fade
9 overdue clients found
Potential revenue: £0
Cancellation detected
13:30 appointment became available
Waitlist notified
Appointment filled
Sarah M. booked from waitlist
Revenue recovered: £0
Win-back campaign created
7 overdue clients selected
Potential revenue: £0
Neo never stops working for you.
Neo found today
Overdue clients
Potential
£0Empty appointments
Potential
£0Thursday underbooked
Potential
£0Total Revenue Opportunity
£0Revenue Opportunities Found Today
While you focused on your clients, Neo was working for you.
Why we built it
It's not a booking app. It's the member of staff who runs everything else.
A booking app hands you a calendar and walks off. Then the actual running of the shop lands back on you — the follow-ups, the marketing, the quiet Tuesdays, the regular you haven't seen in two months. Neocut is different: think less software, more an extra member of staff whose entire job is running the parts of the shop you never have time for. Never calls in sick. Never forgets. Never asks for a rise.
Never calls in sick
Never forgets
Never takes a holiday
Never asks for a pay rise
It just quietly works in the background, helping you fill more chairs.
The hidden revenue
First thing it runs? The follow-ups you never get round to.
Most barbers reckon they need more clients. Most of the time, they don't — they've already got enough, sitting right there in the list. The problem is nobody's following up, nobody's tracking who's gone quiet. And let's be honest — after a ten-hour day on your feet, that nobody was always going to be you.
So Neocut runs it for you. The Overdue Client Systemlearns how often each client books, then shows you exactly who's due, who's overdue and who to message right now. It was always your money — you just never had the time to go and get it. Now you don't have to. Neo does.
Hundreds — sometimes thousands — of pounds of bookings, sitting inside the client list you already have.
Money that was already yours. You just couldn't see it.
Due soon
Due this week
Overdue
It runs your waitlist, so an empty chair doesn't stay empty.
A cancellation feels like nothing. One slot. Then it stays empty, the chair sits there, and the hour's gone — and so's the money. Most shops just shrug and accept it. Neocut won't, because filling that chair is its job now.
The second someone cancels, Neo offers the slot to your waitlist automatically. They get a ping, tap a link, claim the time — and the gap fills itself. No phone calls. No “anyone want this?” Facebook post. You're still mid-fade and the chair's already rebooked.
It runs your marketing too. You just say yes.
You already know you should market more. You also run a shop all day — so when, exactly? You don't have to find the time anymore. Neo runs it: instead of staring at a blank screen, you glance at what it's already written and tap approve.
- Need more bookings? Neo creates a campaign.
- Need to fill quiet days? Neo creates a campaign.
- Need to bring back old clients? Neo creates a campaign.
- Need content for Facebook? Neo writes it.
- Need Instagram ideas? Neo creates them.
- Need an email or an SMS campaign? Done.
- Need to promote one barber? Done.
- Need to fill tomorrow's empty slots? Done.
Everything it runs for you. One app.
Instead of a drawer full of half-used tools you forgot you were paying for.
No-Show Protection
New- Card on file for risky clients
- Auto-charge no-shows
- Late-cancellation fees
- Waive or refund in one tap
- Consent captured for disputes
- Fees pay out to your account
Competitor Intelligence
New- Scan local barbershops
- Review Race vs rivals
- Market Health score
- Threat & presence tracking
- Revenue opportunities
- One-tap report updates
Neo — AI Marketing Manager
- Ask Neo assistant
- Campaigns across 5 channels
- Facebook auto-posting
- Win-back & fill-slot campaigns
- Revenue & empty-slot alerts
- Promote a single barber
Booking System
- Mobile-first calendar
- Online booking page
- Your own booking domain
- Recurring bookings
- Time blocking & sick days
- Waitlist automation
- Client self-booking
Client Management
- Client records & visit history
- Total spend tracking
- VIP tagging & notes
- Smart next-cut predictions
- CSV import & migration
- GDPR delete & opt-out list
Reputation
New- Automated review requests
- Timed after each visit
- SMS & email asks
- Reviews on your booking page
- Grow your Google rating
Reminders & Messaging
- Automated SMS reminders
- Email reminders
- Custom templates
- Comeback & win-back campaigns
- Booking confirmations
Team Management
- Staff calendars
- Working hours
- Break management
- Service assignment
- Multi-barber scheduling
Analytics
- Revenue tracking
- Appointment tracking
- New client tracking
- No-show tracking
- Top services & barbers
- 7, 30 & 90 day trends
Built by a barber. Not a software company.
I built the thing that runs the shop — so I could get back to cutting hair.
My name's Craig Mariner. I opened my first barbershop at 17. I've spent over 20 years behind the chair — so I'm not guessing at any of this.
Neocut wasn't dreamed up by developers imagining what a barber might want. It was built inside a real, working shop. Every feature exists because it was a job I was sick of doing myself.
The cancellations. The no-shows. The dead Tuesdays. The regulars I let slip. The endless back-and-forth. The follow-ups I always meant to do and never did.
I didn't want to manage all that. I wanted to cut hair. So I built something to run the rest of it for me. And now it runs mine, too.
Craig Mariner
Founder · Barber of 20+ years
Real shops. Fuller diaries. Heads down on the cut.
Barbers who stopped running the admin and let Neocut do it.
“A cancellation used to be a dead hour. Now Neocut offers the slot to my waitlist and it's filled before I've put the clippers down. I'd tried other booking apps — none of them actually put money back in my pocket like this.”
The Wavey Barber
Independent barber
“I was quietly losing regulars without even noticing. Neocut tells me exactly who's overdue and sends the reminders for me, so my no-shows have dropped right off. Way more useful than the calendar app I had before.”
Noah Pike
Barber
“The marketing side is the game-changer — Neo writes our posts and even texts our quiet days full. It runs in the background like an extra staff member. Nothing else we'd used came close.”
Cutting Edge Barbers
Multi-chair shop
Just £10/month for your first 3 months
That's £10 every monthfor 3 months — then your plan's normal price. No contract. Cancel anytime.
You do the cut. Let it run the rest.
- One recovered regular
- One filled cancellation
- One overdue client walking back through the door
- One no-show you would've eaten
Any oneof those usually covers Neocut for the whole month. Everything it runs after that is just profit. So the real question isn't whether you can afford it — it's how much it's been costing you to run it all yourself.
See what happens when something else runs the shop for a change — and you get to just be a barber again.